Consumers See — And Are Willing To Pay For — The Added Value Of Sustainability
Our Life Renewed research identified a shift in mindset: consumers are willing to pay more for products that are made sustainably and...
Bite-Size Insights
THE EMPATIX BLOG:
- Jul 25
- 3 min
Inflation: It's not all bad news.
Inflation is NOT stopping! What does it mean for the real estate industry, consumer spending, and the opportunity for branding, when the...
18 views0 comments
- Jul 21
- 3 min
The New Face of Employee Retention - Perks Beyond a Paycheck
It is no secret that employees have been in the driver’s seat for quite some time - the job market is competitive, and they have the...
27 views0 comments
- Jul 6
- 4 min
2022: The Summer of Travel
Consumers are HOT to say goodbye to the Covid-19 pandemic and hit the road, skies, and waterways this summer. With demand high, consumers...
11 views0 comments
- Jun 3
- 3 min
3 Keys to Delivering Experiences with Empathy
The acceleration to digital is changing how brands deliver experiences to customers at every stage of the customer journey. Micro...
15 views0 comments
- May 11
- 3 min
Exploring What Customer Experience Truly Means Today: And the Impact of Empathy
You have probably experienced some “bad” service issues lately – you go to your favorite fast-food restaurant only to find a 30-minute...
19 views0 comments
- Apr 29
- 2 min
Optimizing Digital Experiences- Today and In the Future
The digital space has taken off in recent years. Digitization offers new ways to connect, new products to build, and new experiences to...
17 views0 comments
- Apr 19
- 3 min
Exploring the World Beyond NPS: Does one number tell the whole story?
In the customer insights world, it is truly impossible to escape NPS. NPS has become so synonymous with CX that NPS scores are truly a...
27 views0 comments
- Apr 11
- 3 min
Let’s Get Digital, Digital! Why Exploring the Digital Micro Journey is More Important than Ever
Digital tools are not new by any means – but the way that people use them may be evolving. There remains a desire for convenience and...
13 views0 comments
- Mar 29
- 2 min
empatiX's Amber McCullough Celebrates Women's History Month
As we close out March 2022 we reflect upon the women in our lives– our mothers, sisters, daughters, friends, wives, colleagues – and the...
5 views0 comments
- Nov 24, 2021
- 3 min
Modern Family
Family relationships have become a deep and meaningful focus for young adults. For many young people, the conversation with family around...
13 views0 comments
- Nov 10, 2021
- 3 min
Spending Time
Single’s Day is a reflection of key consumer trends in habits and spending All holiday seasons seem to start earlier and earlier every...
15 views0 comments
- Oct 8, 2021
- 5 min
A New Mindset On Mental Health
How consumers’ habits and needs have changed during the pandemic While the world was vastly unprepared for the Covid-19 pandemic in many...
59 views0 comments
- Oct 7, 2021
- 4 min
Buy Now Pay Later (BNPL): Layaway with a New Look
BNPL shows the benefit of tapping into consumer needs A new trend has emerged, thanks yet again to young Millennials and Gen Z, the move...
25 views0 comments
- Aug 25, 2021
- 3 min
Exploring the Buyer Journey in a Digital World
Why understanding the nuances of a buyer journey can make all the difference In a B2B environment the sales process is experiencing a sea...
37 views0 comments
- Aug 25, 2021
- 4 min
Wellness in the Workplace
How Health & Wellness will Come into Focus in a Post-COVID World Reeling from the Covid-19 pandemic, consumers around the world have...
18 views0 comments
- Jun 10, 2021
- 4 min
Customer-Centricity and Metrics: Moving from KPIs to CPIs
Are you tracking the critical metrics that underlie your customer's experience? Customer-centric practices are not new—companies across...
54 views0 comments
- Jun 10, 2021
- 1 min
5 Ways Health Insurers Can Win the Customer Experience Game
Today, there are more opportunities than ever for insurers to better meet customer needs and build lasting relationships. Here's how to...
17 views0 comments
- Jun 10, 2021
- 3 min
Social Impacts: Good for the World, Good for Business
The modern consumer wants companies to share their values and their commitment to building better communities, and a better world. Taking...
34 views0 comments
- Jun 10, 2021
- 4 min
Growing Up Gig
How a growing number of Gig Workers impacts the insurance industry. The world of work looks very different than it did 50 years ago. Gig...
14 views0 comments