What
drives us?
Intro blurb around our mission and values.
Then specific ones below.
VALUE 1
We'll talk about what this value means to us. We'll talk about what this value means to us. We'll talk about what this value means to us.
VALUE 1
We'll talk about what this value means to us. We'll talk about what this value means to us. We'll talk about what this value means to us.
VALUE 1
We'll talk about what this value means to us. We'll talk about what this value means to us. We'll talk about what this value means to us.
WE VALUE...
EMPATHY
we seek to humbly understand and share the feelings of others – our colleagues, clients and clients’ customers.
GROWTH MINDSET
we believe in continually learning and growing in our abilities through dedication and hard work.
CUSTOMER-OBSESSED
Who
We Are
What Drives Us?
We love studying people, reimagining solutions
and experiences, and helping clients.
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Our mission is to inspire clients to continually evolve experiences so that they can realize their full potential.
​
We partner with clients to improve the lives of their customers and help them grow – their business, their team, themselves, and the world around them.
EMPATHY
we seek to humbly understand and share the feelings of others – our colleagues, clients and clients’ customers.
COLLABORATION
we value the diversity of talents, perspectives and experience of others and work to achieve success as a team.
GROWTH MINDSET
we believe in continually learning and growing in our abilities through dedication, hard work, and curiosity.
OUR CUSTOMERS
we are committed to listening, responding and innovating to best serve our clients.
EXCELLENCE
we strive to achieve success with integrity.
WE VALUE...
Who steers the ship?
We're a team of Cx enthusiasts, designers, researchers, strategists, and data scientists who are energized by the future that technology enables.
We’re jazzed by working with smart people who love data, value insights, and have a desire to strategically enhance experiences, and constantly innovate.
Our Trusted Partners
Jess Horkan​
Co-Founder, Managing Partner
Meet our "high energy enthusiast" -- whose drive to understand is rivaled only by her drive to create meaningful change. Jess takes pride in being a true partner and connector, but also in translating her decades of research, CX, and leadership experience into action and value.
Brian Cruikshank
Co-Founder, Managing Partner
Meet our "graceful pacesetter". Brian is passionate about leveraging data, cutting-edge tech, and smart strategy to create purposeful solutions for clients. He believes modern consulting is about curiosity, always finding and applying better ways to get at the heart of your business' needs.
Our Crew
Our approach is simple - teamwork. Our consultants bring expertise, curiosity, and a commitment to collaboration. Strategists. Marketers. Researchers. Designers. Techies. They are no egos here!
Amber McCullough
Our Mover & Shaker
Melanie Shreffler
Culture Curator
Maggie Grove
Human Truth Explorer
Amber is a seasoned strategist with a proven track record of advising business leaders and driving results by deploying an approach that combines industry expertise, market understanding, and both quantitative and qual human-centered approaches to solve complex business issues.
Melanie is a trusted advisor who leverages the power of culture to unlock business opportunities. Melanie has worked with top brands leading strategic initiatives to help reposition, innovate, and grow their businesses by capitalizing on shifts ahead of the competition.
Meet our social sciences nerd. MG has long been a student of psychology and neuro; that background paired with years of experience in research and advanced analytics helps her keep the modern consumer's needs front-and-center.
Okie Emuoyibo
Data Master
Okie is an experienced market researcher and data scientist with a proven track record of advising business leaders and driving results by deploying programs to understand markets and brands through quantitative, human-centered approaches to solve complex business issues. ​
Cheryl St. Don
Quant Expert, Project Manager Extraordinaire
Cheryl is a true industry leader with a keen eye for details, Cheryl excels as a storyteller bringing insights to life through compelling insights and data visualization. She blends strategy with insights to drive action with her client partners and strives for (near) perfection in everything she touches.
Kyle Meehan
Design Guru
Kyle is our go-to guy for all things digital experience and design. His focus on human-centered design principles, decades managing digital products, and belief that the power of design is limitless, helps him to unlock savvy solutions to both delight the consumer – and keep them coming back.
Our eXplorers
This summer we are expanding the team with our inaugural empatiX eXplorers internship program!
James Horkan
Brown University
Applied Math - Economics
Brigitte Gorham
Boston College
Communications
Jake Bornhoft
University of Minnesota
Communications
Elie Safi
Bentley University
Finance
Anthony Previte
Worcester Polytechnic Institute
Electrical Engineering
And we're always growing. Interested?
Our Tech Partners
We partner with a wide network of innovative tech vendors to maximize existing investments and add the insight you need, when you need it.
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This access to a world of cutting-edge tech, and our partners' deep experience, offer the flexibility and value that clients demand. So how do we manage our tech ecosystem? It's easy...
And a special shoutout...
We proudly support clients on state-of-the-art tech.
When we benefit from their enhanced capabilities, so do you.
Not getting enough from your tech? Need a new solution? Want to better engage stakeholders? Get in touch!
Our tech experts are here. Their mission is to help clients find the right tools to capture insights and inspire behavioral change...they will explore solutions with you or for you!
BONUS CONTENT:
OUR TEAM, BEHIND THE SCENES
Where can you find us
outside the office?
We don't just bring our A game to work -- we bring it beyond the office walls. We're a team of marathoners, bad-dancers, parents, nerds, dog-lovers, and more. What brings us together is our shared love of community, family, purpose, and goodness. And, a passion for life that drives us to make the most of it, for ourselves, and our clients.​ We choose to partner with people who also want to learn, give back, and share.
Here's what we're thinking about today...
We are women
supporting women.
We are mentors
who love to learn.
We're running fanatics
26.2 for charity and for fun.
We are committed to beating cancer.
We are called to help the homeless.
We are youth sports coaches for life.
We are
faithful.
